February always reminds me that the strongest practices are built not just on strategy and systems — but on people, connection, and leadership from the heart.
At Align My Practice, I see this every day. The practices that experience the most meaningful growth are the ones that invest in their teams, empower leadership within every role, and build systems that support both the patient experience and the team experience.
When Treatment Coordinators feel confident, supported, and equipped with the right communication tools, everything changes. Case acceptance improves. Patients feel understood. Doctors gain clarity. And practices grow with greater consistency and purpose.
This month we’re spotlighting one of the most transformational trainings we offer — the TC Excellence Master Class.
This Month’s Course Highlight
TC Excellence Master Class
Practices that thrive don’t just focus on numbers — they focus on people, clarity, and connection.
The TC Excellence Master Class is designed to help Treatment Coordinators lead with confidence, purpose, and consistency while creating an exceptional new patient experience.
TC Excellence Master Class includes:
- Owning the TC role with confidence and accountability
- Winning the patient in the first 10 minutes
- Perfecting the New Patient exam flow
- Overcoming objections with confidence
- Presenting financials and insurance with ease
- Maintaining connection with pending patients
- Unleashing the power of same-day commitments
February Incentive
Invest in the TC Excellence Master Class this month and receive $75 off.
$850 (regularly $925)
Offered onsite or virtually
Schedule your training within the next three months to secure this rate.
Client Success Story
“Just finished the TC Mastercourse and it was amazing! Shelley gets right to the point with great information, tips to implement immediately, encouraging motivation, and great follow-up. A must-do for every TC! Looking forward to the MARPE Masterclass next!”
— Dr. Ethan Larson
Avelle Orthodontics, Arizona
See What’s Buzzing at Align My Practice — And Where to Connect
MARPE Success: Collaborative Multi-Practice Zoom Training
February 12–13 | 9:00 AM – 1:00 PM PST (both days)
Registration closes Friday, February 6.
This live, multi-practice Zoom training provides the clarity, alignment, and confidence needed to successfully implement MARPE in your practice.
A limited-time $150 savings is available for these dates and only a few seats remain. Register today:
https://www.instagram.com/p/DRmaY4Vj7Iw/
Front Desk Success: Collaborative Multi-Practice Zoom Training
Friday, February 27 | 8:00 AM – 3:00 PM MST
This high-impact collaborative training for Scheduling Coordinators is led by Align My Practice Senior Consultant Courtney.
Topics include:
- Call-to-consult conversion
- Owning your role with authority
- Winning the patient in the first 10 minutes
- Creating a powerful and purposeful schedule
- Financial clarity and communication
- Graceful de-escalation tactics Registration closes in two
Details: https://www.instagram.com/p/DUS_IQ8ks5A/?img_index=1
FAO Annual Meeting
March 5–7 | Tampa, Florida
I’m incredibly honored to be speaking and exhibiting at the Florida Association of Orthodontists Annual Meeting this year. If you’ll be attending, I would absolutely love to connect with you there.
Event information: https://www.instagram.com/p/DT2qXnIjJ-g/
ERRS™ Semi-Annual Event
March 20–21 | Anaheim, California
I’m excited to serve as the Keynote Speaker for this highly respected airway-focused mentorship event led by Dr. Bill Hang.
If you’re interested in attending or joining the ERRS™ mentorship group, please reach out — I’d love to personally welcome you.
Details: https://ortho2health.com/
Looking Ahead
2026 is already shaping up to be a powerful year of leadership growth, stronger systems, and meaningful practice success.
I’m incredibly grateful for the doctors and teams who trust Align My Practice to support their journey — and I look forward to continuing to help practices build teams, systems, and growth they truly love.
If you’re ready to strengthen your systems, empower your team, and create more predictable growth in your practice, I would love to connect.
Contact Us:
Website: alignmypractice.com
Social: @alignmypractice
Email: shelley@alignmypractice.com
Phone: 949.329.4620